Sales expert puts her faith in cod

Norwegian cod farmer Ode has appointed Tone Hellesvik, who has more than 30 years of experience in the seafood industry, as sales manager.

Hellesvik, who has expertise in the sales and marketing of whitefish, joins from her previous position as sales director at Nordic Group and has previously served as sales director at companies such as Domstein and Terra Seafood.

As sales manager, Hellesvik will be responsible for further developing the sales of Ode’s farmed cod to the North American and Nordic markets. In addition, she will be the category manager for frozen products and act as the key liaison between the logistics and sales departments, focusing on analysis, optimisation, planning, and transportation.

Great potential

“I have been eagerly looking forward to becoming a part of the Ode team,” Hellesvik said in a press release.

“Cod farming is an exciting industry with great growth potential, and I am motivated to help develop new markets for our products. Ode is a leader in sustainable cod farming, and I look forward to ensuring our customers have access to high-quality products year-round.”

Ode chief executive Ola Kvalheim said: “We are delighted to have Tone join our team. Her extensive experience in the seafood industry and her understanding and knowledge of several of our key markets will be invaluable to Ode. We are confident that she will help strengthen our position as a leading supplier of farmed cod.”